Phone Upgrade Plans: Sprint vs. AT&T vs. Verizon vs. T-Mobile

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Preorders for T-Mobile iPhone 5 Start Today

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T-Mobile Launches Sonic 2.0, Its First Mobile LTE Hotspot

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Forget Contracts, T-Mobile Introduces Simple Service Plans

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Rumor: BlackBerry Q10 Might Come to T-Mobile This May

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Report: T-Mobile Planning to Sell Against iPhone 5 on Sept. 21

If you’ve found yourself thinking the iPhone 5 would be a good match with T-Mobile’s new Unlimited Nationwide 4G Plans, you’re probably right! A new report says you’re probably also going to be disappointed, however. TmoNews has received leaked screens indicating that Apple’s iconic handset will be a no-show on T-Mobile once again, and it may even be preparing to unleash a “Selling against the iPhone” counteroffensive.

According to the images, the carrier plans to receive new SIM kits for its Monthly4G prepaid plans tomorrow, including micro-SIM kits designed specifically to help iPhone 4 and iPhone 4S owners make the jump to T-Mobile. In addition, the carrier’s sales staff will be trained in the aforementioned “Selling against the iPhone” techniques… and that’s where another interesting tidbit lies.
The new sales initiative is slated to start rolling out on September 21st, the widely expected launch date of the iPhone 5 — and a date that both Verizon and AT&T have blacked out for employee vacations. Is T-Mobile acting on first-hand knowledge or just following the trail of bread crumbs like the rest of us?

Assuming the memo turns out to be true, it strongly suggests that T-Mobile isn’t going to hop on the Apple bandwagon this year, and if so, the anti-iPhone push and unlimited 4G announcement make a lot of sense. Back in February, T-Mobile announced it had lost around 700,000 subscribers thanks to the launch of the iPhone 4S on competitors’ networks, history that T-Mobile obviously hopes doesn’t repeat itself.

The major barrier preventing T-Mobile from carrying the iPhone is the carrier’s spectrum band, which isn’t supported by the iPhone hardware.

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T-Mobile Announces $50/Month European Roaming Plan

When you’re traveling overseas on business, there’s at least one part of the trip that’s invariably a hassle to arrange: a steady and reliable Internet connection. And it looks like T-Mobile got this memo, yesterday unveiling a new cheap and affordable solution for businesses. The “Open Europe” plan is only $50 a month and provides customers with unlimited data roaming, though its caveat can be gleaned from its name: the service will only be offered in 28 European countries. Additionally, only the first 500MB will be “full-speed data.”

Launching later this month, T-Mobile’s Open Europe plan offers 3G and 4G data speeds (depending on coverage) at the aforementioned $50 flat rate. By comparison, Verizon Wireless offers a 100MB international data plan for $25, with every additional 100MB of data costing you another $25. That’s probably just enough data to quickly check your email, browse the web, or check for Facebook updates. Verizon’s international data plan is available for all Verizon Wireless subscribers outside the US in 120 countries, including all of Europe, South America, the Caribbean, Mexico and Canada.

On AT&T, data global add-on packages can be had for $30, $60 or $120 a month, and these net you 120MB, 300MB and 800 MB respectively, with the overage priced at $30 for every surplus 120 MB of data used. One month minimum is required for the plan, and it services countries as far out as Tajikistan and Slovenia. The full list of countries and carriers can be seen on att.com/globalcountries.

So at least in terms of plain affordability, T-Mobile surpasses Verizon Wireless and A&T, which both offer a unit value of $4/MB. It is worth noting, however, that if you only intend to use the carrier’s high-speed data (throttled after 500MB), T-Mobile’s unit value shoots up to $10/1MB of high speed. Interested users can look for more information from the carrier’s official press release.

T-Mobile via Engadget

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Analyst: T-Mobile Needs iPhone More Than Ever, Dish Could Come Calling

T-Mobile USA, the nation’s fourth largest wireless carrier, disclosed plans earlier today that it would finally roll out an LTE service to subscribers by 2013. However, according to Avi Greengart, an analyst from Current Analysis, the effort might be too late–and T-Mobile will have to do three things to ensure that its remain competitive with the other major carriers. No. 1 on the list? Finally get the iPhone.

The announcement comes on the heels of a tough holiday quarter for T-Mobile. The company just reported that it lost 802,000 contract customers and saw its revenues dip 3.3 percent to $20.6 billion, placing most of the blame on not having been able to offer the coveted iPhone 4S in Q4 2011. In order to turn those fortunes around, T-Mobile plans to use the $4 billion break-up fee from the failed merger with AT&T to fund the rollout of a 4G LTE network. Of the four biggest wireless carriers in the US, T-Mobile will be the last to deploy the technology, trailing Verizon by three years and AT&T by two.

“Given that T-Mobile is coming from behind, they need to do three things to reinvigorate their brand and get subscriber growth going,” Greengart said. “One, they’ll need to get the iPhone. I don’t think there’s an option there. Two, they have to offer more competitive device subsidies. Third, they need to offer consumers better value plans.”

Greengart acknowledged that in order for T-Mobile to get the iPhone onto their network, they may have to bend backwards to Apple’s demands–but, as it did with Sprint, he wagers that this move will pay off.

“They will have to meet Apple’s demands in terms of volumes and subsidies–which will be steep, as we’ve seen in Sprint,” he said. “But at the same time, it’s something that T-Mobile will almost certainly have to do. They may take a huge financial hit in the short term, but they’ll make that back over time. It’s essential, to remain a competitor. It just depends on when T-Mobile will be willing to sign on the dotted line.”

Greengart also noted that T-Mobile currently offers a number of handsets at higher price points–about $50 to $10 more–than its rivals.

“It’s not really an affordability issue,” Greengart asserted. “It’s a matter of willingness. How much are you willing to spend to get a subscriber? AT&T, Verizon and Sprint are willing to pay more than T-Mobile is. To some extent, T-Mobile has been focused on the metric of profitability more than market share.”

Finally, Greengart says that T-Mobile must advertise their cheap plans to the public. “They need to let consumers know that they offer a better value,” he said. “There’s no question that they offer plans that are cheaper than the other carriers, but their problem now is regional–they face competition from smaller carriers like Metro PCS.”

And what about one of the bigger gaps, T-Mobile’s lack of spectrum? The carrier will already benefiting from some spectrum it won from AT&T, but Greengart thinks it may join forces with another–Dish Network.

“There are other players looking for partners,” Greengart said. “The biggest one is Dish. They have spectrum, but they haven’t deployed it.”

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Carrier Support Showdown: AT&T, Sprint, T-Mobile and Verizon Tested

Cellphone shoppers generally judge wireless carriers based on their networks’ speed, size and—above all—reliability. But reliability extends to customer service. Will your carrier be able to help when something goes wrong? And can you get your questions answered in a timely fashion?

With that in mind, we performed a survey of the country’s four largest service providers—AT&T, Sprint, T-Mobile and Verizon Wireless—to determine which offers the best service and which could use some lessons in customer appreciation.

To get a complete view of each carrier’s customer support options, we visited two of their brick-and-mortar stores, placed two phone calls to their tech-support hotlines and tried to connect with them via their Web services. For our tests, we used purchased phones (instead of review units) to help ensure we received genuine user experiences.

Our test beds included an AT&T Motorola Atrix 4G, a Sprint EVO 4G, a T-Mobile G2x and a Verizon Wireless Motorola Droid X. To ensure our testing was fair, we posed the same three questions to each carrier’s service representatives: “How can I tether my phone to my notebook,” “How can I upload photos from my phone to Facebook?” and “How do I improve my phone’s battery life?”

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